Whole Foods locations around the valley and in Park City raised more than $11,000 for the Utah Pride Center in a 5 percent fundraising day on June 7. All four Utah locations donated 5 percent of their sales to the Center and raised more funds than anticipated.
“We’re so proud to be a partner,” said Corinne Piazza, a marketing specialist for the Whole Foods Trolley Square location. “We really have to thank all of our loyal customers for making it such a success. We couldn’t have done it without them.”
Each quarter, Whole Foods locations select a local non-profit and donate 5 percent of the total sales to the organization. On June 7, a day dubbed, ‘Shop with Pride,’ all four Utah locations selected the same day and same non-profit to support. This helped bring in even more funds than normal and beat the anticipated goal of $10,000, Piazza said.
Whole Foods also participated in the Pride Festival and Parade. Their float was titled ‘Eat a Rainbow for Your Health.’
“The fundraiser was an enormous success and we are so happy and proud to have played a part in raising money for the Pride Center,” Piazza said.
Whole Foods Market is a nationwide grocery store chain that has more than 300 stores in North America and Great Britain. The stores focus on locally-grown produce, fair-trade products and healthy options. The store also carries products for specific diets such as vegan breads and gluten-free products.