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Project Rainbow calls for volunteers to power statewide Pride Flag campaign

As Pride season approaches, Project Rainbow is calling on Utahns to step up and help bring visibility to LGBTQ+ communities across the state—one flag at a time.

The organization, known for its large-scale Pride flag installations, is seeking volunteers for its 2026 campaign, which aims to place hundreds of Pride flags in cities and rural areas alike. From Salt Lake City to Cedar City, Ogden to St. George, and communities including Provo, Logan, Moab, and Park City, the initiative is designed to ensure LGBTQ+ visibility reaches every corner of Utah.

“Hundreds of Pride flags across Utah do not stake themselves,” organizers said in their volunteer call. “They require people willing to show up, do the work, and build a visible community.”

Volunteer opportunities span several key phases of the campaign. A flag assembly event will take place on May 15 from 3 to 5 p.m., where participants will help prepare hundreds of flags for distribution. Later in the month, volunteers are needed at “Flag HQ” on May 30 and 31 to assist with setup, staging, and teardown. Flexible shifts between 9 a.m. and 4 p.m. allow participants to contribute without committing to a full day.

For those willing to take a more active role, Project Rainbow is also organizing flag delivery routes across the state. Volunteers can sign up to pick up a route between 10 a.m. and 3 p.m., with each route taking approximately 90 minutes to two hours. While only one person is required per route, organizers encourage volunteers to bring friends or family and turn the experience into a group effort.

The campaign will conclude with flag pickup efforts from June 13 to 15, completing what organizers describe as a full-cycle community project.

According to Project Rainbow, the impact of volunteering goes beyond logistics. In rural areas, the presence of Pride flags can serve as a powerful signal of inclusion and support.

“Without volunteers, Pride does not reach rural communities,” the organization noted. “Without volunteers, isolated LGBTQ+ people do not see flags in their neighborhoods.”

Beyond visibility, Project Rainbow’s work also powers direct community investment. Through its Community Fund, the organization reinvests resources generated from its Pride flag campaigns, merchandise sales, and donations back into Utah’s 2SLGBTQ+ community. The fund provides grants to grassroots organizers, artists, events, and initiatives that expand safety, visibility, and belonging statewide. Since 2018, the Community Fund has distributed more than $400,000.

In 2026 alone, Project Rainbow awarded $43,700 in grants to community recipients. A full list of this year’s grantees is available at: https://projectrainbowutah.org/updates-and-articles/project-rainbow-utah-awards-43700-to-community-fund-grantees-in-2026

The call for volunteers is open to anyone—LGBTQ+ individuals, allies, families, and community members—with no prior experience required. Tasks range from assembling materials to driving delivery routes, making it available for a wide range of participants.

The deadline to sign up is May 28, allowing organizers time to coordinate teams and finalize distribution plans. Volunteers can register online at https://bit.ly/PRUVolunteerPride.

With Pride 2026 set to span the entire state, Project Rainbow emphasizes that visibility—and impact—depend on participation. As their message underscores: Pride doesn’t just happen—it’s built by the people who show up.

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